Independent Produce Management for Food Service Operations
We don’t buy or sell produce—we protect you from overpaying for it.
What We Do
Pic Rite provides independent produce management through our Cost Avoidance Program—designed to bring fairness, transparency, and stability to your entire produce purchasing process. Every program is customized to your workflow, giving you clarity on costs and confidence in the quality and service you receive. We provide:
Produce program management
Weekly cost monitoring & pricing verification
Invoice auditing & issue resolution
Online ordering (optional)
Additional consulting & training programs
Our reputation has been built by a passion for cost-savings and a client-first approach. We are:
Why Choose Us
Independent
We don’t buy or sell produce, so every decision is made in your best interest.
Transparent
Pricing, distributors, and reports are fully visible, giving you total clarity.
Personalized
You work directly with our leadership team for hands-on support.
Proven
30 years of measurable cost avoidance and long-term partnerships.
“We call them challenges, not problems—and we always bring solutions.”
- Rick Krause, Owner of Pic Rite, International Business Times, September 25, 2025
Our Team
Pic Rite partners with qualified distributors across the United States, carefully selected for reliability, quality, and compliance. Our team continually monitors their performance to ensure consistency and freshness for every client. We pride ourselves on quality and consistency across every region, rigorous distributor qualification standards, competitive pricing through open, multi-distributor markets.
Freshly Pic’d News
Stay informed with Pic Rite’s weekly market reports—concise weekly updates and insights that highlight the best-value produce items, regional pricing shifts, and trends affecting your bottom line.
Ready to Simplify Your Produce Management?
Let’s talk about your current program and how Pic Rite can help.